Privacy Policy

 **Privacy Policy**

Welcome to **The 1% Improvement** (“we,” “us,” “our”). We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website **[https://the1percentimprovement.com](https://the1percentimprovement.com)** or interact with our online store.

By accessing or using our website, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our website or services.

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## **1. Information We Collect**

We collect several types of information to provide and improve your shopping experience.

### **A. Information You Provide Directly**

When you make a purchase, create an account, or contact us, we may collect the following:

* Full name
* Billing and shipping address
* Email address
* Phone number
* Payment details (processed securely through The 1% improvement or third-party payment processors; we do not store full credit card numbers)
* Account login details (if applicable)
* Any other information you choose to provide (e.g., customer service inquiries or survey responses)

### **B. Automatically Collected Information**

When you visit our site, we may automatically collect:

* IP address and device information
* Browser type and version
* Operating system
* Referring/exit pages and URLs
* Date and time of visits
* Pages viewed and time spent on each page
* Cookies and other tracking technologies

### **C. Cookies and Similar Technologies**

Our website uses cookies, pixels, and similar tools to:

* Remember items in your cart
* Personalize your browsing experience
* Analyze website performance and traffic
* Deliver relevant ads and promotions

You can disable cookies through your browser settings, but this may affect how certain parts of the site function.

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## **2. How We Use Your Information**

We use your data to operate and improve our services, including to:

* Process and fulfill your orders
* Send order confirmations and shipping updates
* Provide customer service and support
* Improve our website, products, and marketing strategies
* Send promotional emails and special offers (only if you have opted in)
* Prevent fraud and protect against unauthorized transactions
* Comply with legal obligations

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## **3. Sharing Your Information**

We do **not sell** or rent your personal information. We may share it only with trusted third parties necessary to run our business, including:

* **Service providers** (e.g., Wix, payment processors, email marketing platforms, shipping carriers, and analytics providers)
* **Legal compliance** (if required by law or to protect our rights)
* **Business transfers** (in the event of a merger, sale, or acquisition)

All third-party service providers must keep your information secure and process it only as directed by us.

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## **4. Data Retention**

We retain your personal information only as long as necessary to fulfill the purposes described in this Privacy Policy, including meeting legal, accounting, or reporting obligations.

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## **5. Data Security**

We take reasonable precautions and use industry-standard measures to protect your data against unauthorized access, alteration, disclosure, or destruction.
Please note, however, that no internet transmission or storage method is 100% secure, and we cannot guarantee absolute security.

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## **6. Your Rights and Choices**

Depending on your location, you may have the right to:

* Access, update, or correct your personal information
* Request deletion of your personal data (“right to be forgotten”)
* Restrict or object to certain processing activities
* Opt out of marketing communications
* Request data portability

To exercise any of these rights, please contact us at **[the1pctclothingline@gmail.com](mailto:the1pctclothingline@gmail.com)**.

You may also unsubscribe from promotional emails by clicking “unsubscribe” at the bottom of any marketing email.

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## **7. Third-Party Links**

Our website may include links to third-party websites or social platforms. We are not responsible for the privacy practices or content of those websites. Please review their policies before providing personal information.

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## **8. Children’s Privacy**

Our website and services are not intended for children under the age of 13. We do not knowingly collect personal data from minors. If we become aware that a child’s information has been collected, we will delete it immediately.

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## **9. International Data Transfers**

If you are accessing our website from outside the United States, please note that your information may be transferred to and processed in the U.S., where privacy laws may differ from those in your jurisdiction.

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## **10. Updates to This Policy**

We may update this Privacy Policy periodically to reflect changes in our practices, technologies, or legal requirements. Updates will be posted on this page with a revised date.
Your continued use of our website after changes are posted indicates your acceptance of the updated policy.

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## **11. Contact Us**

If you have any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

**The 1% Improvement**
📧 Email: **[the1pctclothingline@gmail.com](mailto:the1pctclothingline@gmail.com)**
🌐 Website: [https://the1percentimprovement.com](https://the1percentimprovement.com)
🏬 Business Type: Online Store